SCR Designs - Colorado

Spectrolino Spectroscan XY Scanning Spectrophotometer
Originally uploaded by colorcritical.

In todays digital printing, weather the inks are water based or solvent based, the importance of color management is one of the most important aspects of your workflow. Shane Reynolds of SCR Design does not cut corners on anything. He is a steadfast perfectionist. He invested in all the right tools, including the new Gretag Macbeth iO automated table for the i1 Spectrophotometer. Running the ever so incredible Onyx Production House 6.5 RIP and printing to a Mutoh Tucan LT Ultra and Ultima Cutter, Shane is totally equipped to attack the market with the digital output. My involvement with Shane includedteaching him everything I could in two days since his brain was a pure spongeand wanted to know the little details in getting the best color possible off his solvent printer. I taught the basics, which Shane if you need a reminder:

Media Optimization -
Head Height
Distance Adjust
Heater Settings
Dot Gain Banding Check

Calibrations-
Dark Ink Restrictions
Linearization
Advanced Greyscale
Total Ink Limit

Characterizations
ICC Profile via i1 XT and IO

Shane, it was great to visit your "shop" and I hope you are a big success. Send me an email anytime you have a question!

Nissan Design - Farmington Hills Michigan

Nissan Sport Concept
Originally uploaded by Abdul R.

This week I had the pleasure to visit and help implement a color managed workflow at Nissan Design America in Farmington Hills Michigan. When concepting a car the fine details are what matters most. The ability for a designer to accurately depict the vision of the design is key to the over communication of the design. The color of the trim, the interior, the paint, the wheels all need to be seen in a similar way to what would actually be concepted later on in production. Nissan uses state of the art techniques to achive a color managed workflow. From leather sample to 3D rendering to large format output the color has to be right. I am proud to say Nissan is a satisfied client in both locations, San Diego and Farmington Hills. I want to thank Nissan for venturing into the world of digital color science and for being patient in it's implementation. I also want to thank Kevin Arnold for letting me do my thing and to Fred Falting for his words and inspiration. I will see you all soon!