PULSE Advertising

PULSE Advertising
Originally uploaded by colorcritical.

PULSE Advertising is a premiere agency focusing totally on the film industry. They are also COLORCRITICAL. Color is so important to their success, they have made the investment in color management hardware and software in order to satisfy the needs of their art directors. The only thing stopping PULSE was where to find training and technical implemention. This is where I come in. I worked with the team at PULSE for two full days building profiles for their displays and their output for a seamless workflow and screen to print match. With an entire team spread across the studio, the print viewing conditions varied everywhere except for a uniform balanced lighting source near the large format printers. After the implementation and training the results were instantaneous. In fact the staff was so pleased, I got an email from Lori Dunlop, PULSE Production Manager, "...all we've heard today is art directors saying that they LOVE their color. and, it shaves so much time off of what we in production need to do just to get a print ready...kudos to you!"

Thanks Lori for working with me, you are a pleasure to work with. Thanks Scott for having the vision to get this right, and finally thanks to Ginny for being so on top of your operations. It is a pleasure to do business with all of you.